Course Modules

1. Introduction to Social Media

1. Introduction to Social Media 1. Introduction to Social Media

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Introduction Introduction 0

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External Url

Diigo Readings Diigo Readings 1

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Readings and Resources Readings and Resources 2

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Discussion Topic

Social Media in the Organization Social Media in the Organization 3

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Discussion Topic

Optional: How Suntrust Uses Social Media to Comply with REgulation and Engage with Customer Optional: How Suntrust Uses Social Media to Comply with REgulation and Engage with Customer 4

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Discussion Topic

Student Introductions Student Introductions 5

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Assignment

Join Diigo Join Diigo 10 6

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Module Summary Module Summary 7

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Assignment

Orientation Orientation 8

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2. Social Media Content Creation

2. Social Media Content Creation 2. Social Media Content Creation

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Content Creation Tools Content Creation Tools 0

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Readings Readings 1

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Assignment

Follow a Blog Follow a Blog 10 2

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Assignment

Blog Journal Blog Journal 80 3

assignment 3427909 1

Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Assignment

Twitter Account Twitter Account 10 4

assignment 3427994 1

Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Discussion Topic

Blog Analysis Blog Analysis 5

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Discussion Topic

Mod 2: Case Study Placeholder Mod 2: Case Study Placeholder 6

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Discussion Topic

Post Twitter Handle Here Post Twitter Handle Here 7

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
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Module Summary Module Summary 8

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete

3. Social Media Sharing Content

3. Social Media Sharing Content 3. Social Media Sharing Content

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Sharing Content Sharing Content 0

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SM Sharing Tools SM Sharing Tools 1

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Attachment

Reading: MITSMR-Deloitte-Social-Business-What-Are-Companies-Really-Doing-Spring-2012.pdf Reading: MITSMR-Deloitte-Social-Business-What-Are-Companies-Really-Doing-Spring-2012.pdf 2

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Attachment

Altimeter Report Making the Business Case for Enterprise Social Networks.pdf Altimeter Report Making the Business Case for Enterprise Social Networks.pdf 3

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Assignment

Flickr, Pinterest, or YouTube Flickr, Pinterest, or YouTube 10 4

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Discussion Topic

Mod 3: Case Study Placeholder Mod 3: Case Study Placeholder 5

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete
Discussion Topic

Best Weekly Tweet Best Weekly Tweet 6

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Discussion Topic

Guest Speaker #1 Guest Speaker #1 7

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Module Summary Module Summary 8

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Score at least Must score at least to complete this module item Scored at least Module item has been completed by scoring at least View Must view in order to complete this module item Viewed Module item has been viewed and is complete Mark done Must mark this module item done in order to complete Marked done Module item marked as done and is complete Contribute Must contribute to this module item to complete it Contributed Contributed to this module item and is complete Submit Must submit this module item to complete it Submitted Module item submitted and is complete